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How are your peers raising money?

You may have noticed that 2007 Annual Survey included a substantial new section on Development and Membership. Now you can find out how it will help you! AZA partnered with Grenzebach Glier & Associates (GG&A), the premier fundraising firm to nonprofit organizations to implement the 2007 Annual Survey and add new value for members, including an industry-wide examination of fundraising trends, and an opportunity to purchase Custom Benchmark Reports.

GG&A's Trends in Zoo and Aquarium Philanthropy Summary Report describes the trends and patterns in zoo and aquarium philanthropy and provides invaluable insights to your fundraising. The Report — free to AZA members — is available in the Members Only section, along with the results of the 2007 Annual Survey (in Excel format). Go to the Resource Center: Zoo and Aquarium Statistics.

Custom Benchmark Reports are available!

Each AZA-accredited zoo or aquarium may also purchase a Custom Benchmark Report with comparative data for to up to twelve peer institutions on measures such as total support, campaign status, development staffing, membership retention rates, and more. With a Custom Benchmark Report you'll know how your institution compares to others – and with that information you can measure your performance and set goals for the future. Download a Sample Custom Benchmark Report (in PDF) (132KB).

Order your Custom Report

Here's how to order your Custom Report:

  1. Download the Custom Report Order Form (in PDF).

  2. Select up to twelve peers from this reference list of all the 2007 Annual Survey participants (in PDF).

  3. If you need assistance selecting your list of peers or have a question about your reported operating budget, contact or call 312-372-4040.

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